Stay informed instantly with market changes
Track industry dynamics, emerging trends, and learn from top players in any region
Market structure
Multi-dimensional view of the market landscape
Discover any market from different perspective
Understanding the market isn’t just about market size; it’s about uncovering the various factors that drive consumer behavior, influence market trends, and provoke market changes.
By breaking down the market into different market segments, you can better understand emerging trends, identify opportunities, and refine your market strategy to meet the unique demands of each target segment.
KPIs monitoring
Key performance indicators over time
Keep a pulse on key metrics to monitor industry changes
Gain insights into the most critical KPIs such as the market size index, average check, foot traffic volume, or number of stores.
By staying informed with key business metrics, you can ensure that your business is always aligned with current market conditions and remains competitive in the evolving market landscape.
Market dynamics
Market changes over time across regions
Spot trends in regional store openings and closures
The pace at which new business units are opening provides valuable insights into market health, economic vitality, and overall industry growth.
Tracking store distribution across geographic regions reveals emerging market trends and unit growth patterns, helping businesses adapt quickly to changes in market conditions and strategically position in expanding areas.
Leaders & fast growers
Top performers in any market region or category
Identify top-ranked players and the best practices
Top-ranked market players in areas such as service quality, customer experience, or product quality often set the industry benchmarks that others strive to meet.
By identifying these industry leaders, businesses can learn best practices that drive customer loyalty, enhance operational excellence, and improve competitive positioning.
Industry benchmarking
Comparison across regions and categories
Make confident decisions with tailored benchmarks
From broad country-level overviews to detailed state and local market insights, customize market benchmarks that align with the trends shaping your industry.
Evaluate how your business performs across various regions or against competitors in your category to gain practical insights that support better decision-making and fuel growth.
Flexible approach to market segmentation
Explore markets globally and locally
Flexibility in market understanding – across countries, regions, and custom divisions – provides the granular insights needed to capitalise on both local opportunities and global market opportunities.
Cross-country comparison
Compare markets across countries and business regions like LATAM, EMEA or APAC
Country-specific insights
Break down national markets into regions, getting more granular with data at a local level
On-demand market segmentation
Request customized market divisions, such as Nielsen's DMAs, to focus on your goals and areas
Book a demo
Join us for a demo where we’ll discuss how Realytics can support your business growth and adaptability in changing market conditions
At Realytics, we know the domestic and global offline markets inside out – what’s happening with your brand and every competitor, from the shop next door to industry giants