Who they are
Demographics
Who shows up around a business, in five cuts.
- Gen Z
- Gen Y (Millennials)
- Gen X
- Male / female
- Tourist vs local
Asked as“Is my Saturday crowd tourists, or locals?”
Our data · the system of record for physical commerce
The data edge that built the digital world — now for the high street.
Realytics measures businesses and the markets around them. Before you rely on one of our answers, see the data behind it.
1,300+ businesses joined in the last 30 daysBest Retail Insights Solution · VIP Awards – 2026
One source of truth
The system of record for physical commerce.
Every location, and what consumers do and say around it, on one record across every country and territory – refreshed every week. Built from public business information and aggregated, anonymous consumer signal — never personal data.
288Moutlets — locations mapped and matched, one record per business.
195countries
1.5B+consumer profiles
11.5B+consumer signals
Weeklyrefreshed, since 2020
Global coverage
Find the market you trade in.
Locations mapped, market by market. Search for yours.
- 50.3MIndia
- 27.2MChina
- 26.9MUnited States
- 21.1MIndonesia
- 13.1MBrazil
- 9.8MJapan
- 7.8MMexico
- 6.8MGermany
- 6.5MFrance
- 5.5MItaly
- 5.3MUnited Kingdom
- 5.2MSouth Korea
- 4.8MTürkiye
- 4.6MVietnam
- 4.3MThailand
- 4.1MPhilippines
- 3.9MSpain
- 3.6MCanada
- 3.4MPoland
- 3.2MNigeria
- 3MArgentina
- 2.9MEgypt
- 2.8MPakistan
- 2.6MColombia
- 2.5MAustralia
- 2.2MSaudi Arabia
- 2MNetherlands
- 1.9MMalaysia
- 1.8MSouth Africa
- 1.7MBangladesh
- 1.6MUkraine
- 1.5MUnited Arab Emirates
- 1.3MRomania
- 1.2MPeru
- 1.1MChile
- 1MCzechia
- 950KPortugal
- 900KGreece
- 850KBelgium
- 800KSweden
- 720KSwitzerland
- 700KAustria
- 660KMorocco
- 600KHong Kong SAR China
- 560KSingapore
- 500KIreland
- 420KNew Zealand
- 400KNorway
- 380KDenmark
+ 146 more countries
Just ask Realytics “How many businesses like mine trade on my street?”
What customers say
500K+opinion aspectsparts of a visit people give an opinion on, each scored on its own
See how consumers feel, part by part.
Each opinion is broken into the parts of a visit it speaks about, and each part is scored on its own — so a business can tell which part of the visit costs it customers, and which part the street already gets right.
Consumer signals
11.5B+consumer signalsthings people did or said around a business, each counted once
See who your consumers are, and how they behave.
Around every business, the signal shows who shows up, what they spend, and whether they come back — so a slow week of its own can be told from a slow week on the street.
What they spend
Spending behaviour
What a visit is worth, and how far a price can go.
- High-value vs low-value
- Willingness to pay
- Value-for-money
- Purchasing power
- Premium vs budget lean
Asked as“Can this street carry a higher price?”
How the visit went
Behavioural signals
How a visit landed, and what stood in its way.
- Satisfaction
- What they praise
- Experience barriers
Asked as“What do they praise here, and what puts them off?”
Brand chains
800K+chainsbrand chains, one name in every market
Every chain, one name — in every market.
A brand means the same thing in every market, so one chain's locations can be counted as one — the backbone for any cross-market comparison.
Ask for a demo on your marketsCategories
7,204categorieskinds of business, one list, applied worldwide
One list of business kinds, applied worldwide.
One four-level list, from broad sector down to the exact kind of shop, so a coffee shop in one market and a coffee shop in another are classified the same way.
Menus
4.36Mmenusfoodservice menus, kept current
400M+priced itemseach one an individually priced item
Menus, prices and availability — kept current.
We track restaurant listings, menus, item pricing, photos and availability, keep them current as they change, and keep every item’s price history — so a rival’s price move shows the week it happens. Every item is sorted by course and dish, with its portion taken from the menu and its ingredients, allergens and diets flagged.
Just ask Realytics “What do the restaurants on my street charge?”
Data quality
The same record answers one shop and a network of thousands.
We check our counts against independent industry benchmarks and official statistics — to the standard a global operator demands. And it is the very same record answering a single shop’s question.
The intelligence that runs the boardroom, now in reach of the corner shop.
The data behind every answer
The data behind every decision you make with Realytics.
Every insight, every plan, every answer across Realytics is built on this map of physical commerce — so the call you make is grounded in the whole market.