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Reporting period: Feb '23Jan '24

Hooters Overview

<10 Places
Bar and Pub

Brand Satisfaction

80%
1pp

Country Rank

South Africa
58 of 92

Category Rank

Bar and Pub
8 of 11

Rating Score

4

Sales Power

Sales Index

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Hooters Brand Profile

Feb '23Jan '24

South Africa

Hooters has a much lower satisfaction score for its Pricing compared to its other aspects. However, Hooters has succeeded in its Place aspect, with a 89% satisfaction score.

Place
89%
4pp
Food and Drinks
80%
3pp
Staff
79%
1pp
Service
71%
6pp
Location
0%
Pricing
0%
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Hooters Food and Drinks

Hooters is losing some of its appeal, with a concerning 3% decrease in satisfaction for Food and Drinks dropping from 83% last year to 80% this year.

Hooters Portion Size

Feb '23Jan '24

South Africa

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Satisfaction Score

Aspect Rank

16 of 26
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Hooters Food Quality

Feb '23Jan '24

South Africa

Hooters is struggling to meet customer expectations, with a 21% decrease in satisfaction in Food Quality aspect, falling from 45% last year to 24% this year.

Satisfaction Score

24%
21pp

Aspect Rank

17 of 26
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Hooters Menu Selection

Feb '23Jan '24

South Africa

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Satisfaction Score

Aspect Rank

20 of 26
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Hooters Dishes

Feb '23Jan '24

South Africa

Hooters remains a consumer favourite, maintaining a consistent 82% satisfaction score in Dishes aspect for both this year and last year.

Satisfaction Score

82%

Aspect Rank

12 of 26
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Hooters Drinks

Feb '23Jan '24

South Africa

Hooters has shown an increase in Drinks, with a jump from 80% last year to an impressive 81% this year.

Satisfaction Score

81%
1pp

Aspect Rank

11 of 26
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Hooters Location

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Hooters Conveniently Situated

Feb '23Jan '24

South Africa

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Satisfaction Score

Aspect Rank

15 of 22
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Hooters Views and Surroundings

Feb '23Jan '24

South Africa

Hooters is losing its edge, with a noticeable decrease in guest satisfaction in Views and Surroundings aspect, down from 100% last year to 80% this year.

Satisfaction Score

80%
20pp

Aspect Rank

16 of 23
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Hooters Place

Hooters continues to evolve, with a 4% increase in customer satisfaction of Place, climbing from 85% last year to 89% this year.

Hooters Atmosphere and Décor

Feb '23Jan '24

South Africa

Hooters is struggling to meet customer expectations. Use Realytics to know whylink

Satisfaction Score

Aspect Rank

17 of 26
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Hooters Cleanliness and Hygiene

Feb '23Jan '24

South Africa

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Satisfaction Score

Aspect Rank

17 of 26
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Hooters Restrooms

Feb '23Jan '24

South Africa

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Satisfaction Score

Aspect Rank

11 of 12
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Hooters Options for different visitors

Feb '23Jan '24

South Africa

Hooters is one of the most promising brand to delight customers. Use Realytics to know morelink

Satisfaction Score

Aspect Rank

1 of 26
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Hooters Child-Friendly Conditions

Feb '23Jan '24

South Africa

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Satisfaction Score

Aspect Rank

7 of 20
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Hooters Comfort

Feb '23Jan '24

South Africa

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Satisfaction Score

Aspect Rank

19 of 26
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Hooters Venue Congestion

Feb '23Jan '24

South Africa

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Satisfaction Score

Aspect Rank

8 of 24
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Hooters Dining Area

Feb '23Jan '24

South Africa

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Satisfaction Score

Aspect Rank

3 of 26
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Hooters Pricing

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Hooters Price

Feb '23Jan '24

South Africa

Hooters has successfully improved guest experience, as their "Price" satisfaction score jumped from 54% last year to an 61% this year.

Satisfaction Score

61%
7pp

Aspect Rank

11 of 26
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Hooters Promotions

Feb '23Jan '24

South Africa

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Satisfaction Score

Aspect Rank

7 of 18
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Hooters Service

Hooters continues to improve, with a notable increase in customer satisfaction for their Service aspect, rising from 65% to 71% this year.

Hooters Billing and Payment

Feb '23Jan '24

South Africa

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Satisfaction Score

Aspect Rank

15 of 24
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Hooters Opening Hours

Feb '23Jan '24

South Africa

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Satisfaction Score

Aspect Rank

10 of 12
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Hooters Dining Options

Feb '23Jan '24

South Africa

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Satisfaction Score

Aspect Rank

25 of 26
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Hooters Waiting Time

Feb '23Jan '24

South Africa

Hooters has demonstrated resilience in the industry, with a 16% increase in customer satisfaction for Waiting Time rising from 28% to 44% this year.

Satisfaction Score

44%
16pp

Aspect Rank

2 of 26
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Hooters Order Processing

Feb '23Jan '24

South Africa

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Satisfaction Score

Aspect Rank

19 of 26
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Hooters Staff

Hooters has shown an increase in Staff, with a jump from 78% last year to an impressive 79% this year.

Hooters Staff Competence

Feb '23Jan '24

South Africa

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Satisfaction Score

Aspect Rank

16 of 24
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Hooters Staff Appearance

Feb '23Jan '24

South Africa

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Satisfaction Score

Aspect Rank

3 of 4
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Hooters Staff Friendliness

Feb '23Jan '24

South Africa

Hooters continues to evolve, with a 8% increase in customer satisfaction of Staff Friendliness, climbing from 81% last year to 89% this year.

Satisfaction Score

89%
8pp

Aspect Rank

13 of 26
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Hooters Staff Attentiveness

Feb '23Jan '24

South Africa

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Satisfaction Score

Aspect Rank

16 of 25
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Hooters Staff Members

Feb '23Jan '24

South Africa

Hooters is facing challenges in evolving its Staff Members aspect, with a 5% decrease in customer satisfaction, dropping from 74% last year to 69% this year.

Satisfaction Score

69%
5pp

Aspect Rank

10 of 26
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