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Reporting period: Jul '23Jun '24

The Soup Spoon Overview

10-100 Places
Restaurant

Brand Satisfaction

62%
1pp

Country Rank

Singapore
55 of 89

Category Rank

Restaurant
38 of 56

Rating Score

3.4

Sales Power

Sales Index

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The Soup Spoon Brand Profile

Jul '23Jun '24

Singapore

The Soup Spoon has a much lower satisfaction score for its Staff compared to its other aspects. However, The Soup Spoon has succeeded in its Food and Drinks aspect, with a 65% satisfaction score.

Food and Drinks
65%
1pp
Place
62%
11pp
Service
59%
9pp
Staff
54%
4pp
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The Soup Spoon Satisfaction Trend

Jan '24Jun '24

Singapore

The Soup Spoon's brand satisfaction has increased compared to previous month and now stands at 81%. Use Realytics to closely monitor satisfactions score changes and assess how well any brand meets customer expectations.

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The Soup Spoon Food and Drinks

The Soup Spoon is losing some of its appeal, with a concerning 1% decrease in satisfaction for Food and Drinks dropping from 66% last year to 65% this year.

The Soup Spoon Food Quality

Jul '23Jun '24

Singapore

The Soup Spoon is struggling to meet customer expectations, with a 3% decrease in satisfaction in Food Quality aspect, falling from 52% last year to 49% this year.

Satisfaction Score

49%
3pp

Aspect Rank

29 of 56
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The Soup Spoon Dishes

Jul '23Jun '24

Singapore

The Soup Spoon is losing its edge, with a noticeable decrease in guest satisfaction in Dishes aspect, down from 63% last year to 61% this year.

Satisfaction Score

61%
2pp

Aspect Rank

40 of 56
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The Soup Spoon Place

The Soup Spoon has shown an increase in Place, with a jump from 51% last year to an impressive 62% this year.

The Soup Spoon Cleanliness and Hygiene

Jul '23Jun '24

Singapore

The Soup Spoon remains a consumer favourite, maintaining a consistent 68% satisfaction score in Cleanliness and Hygiene aspect for both this year and last year.

Satisfaction Score

68%

Aspect Rank

14 of 56
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The Soup Spoon Service

The Soup Spoon continues to evolve, with a 9% increase in customer satisfaction of Service, climbing from 50% last year to 59% this year.

The Soup Spoon Waiting Time

Jul '23Jun '24

Singapore

The Soup Spoon has successfully improved guest experience, as their "Waiting Time" satisfaction score jumped from 36% last year to an 46% this year.

Satisfaction Score

46%
10pp

Aspect Rank

36 of 56
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The Soup Spoon Staff

The Soup Spoon is facing challenges in evolving its Staff aspect, with a 4% decrease in customer satisfaction, dropping from 58% last year to 54% this year.

The Soup Spoon Staff Friendliness

Jul '23Jun '24

Singapore

The Soup Spoon is still the go-to place for customers, as their Staff Friendliness score remains high at 65%, consistent with last year's score.

Satisfaction Score

65%

Aspect Rank

31 of 56
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