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Reporting period: Jul '23Jun '24

The Burger Concept Overview

10-100 Places
Restaurant

Brand Satisfaction

52%
9pp

Country Rank

Denmark
25 of 26

Category Rank

Restaurant
13 of 13

Rating Score

2.6

Sales Power

Sales Index

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The Burger Concept Brand Profile

Jul '23Jun '24

Denmark

The Burger Concept has a much lower satisfaction score for its Place compared to its other aspects. However, The Burger Concept has succeeded in its Pricing aspect, with a 88% satisfaction score.

Pricing
88%
9pp
Food and Drinks
55%
11pp
Staff
39%
6pp
Service
38%
3pp
Place
30%
14pp
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The Burger Concept Satisfaction Trend

Jan '24Jun '24

Denmark

The Burger Concept's brand satisfaction has decreased compared to previous month and now stands at 44%. Use Realytics to closely monitor satisfactions score changes and assess how well any brand meets customer expectations.

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The Burger Concept Food and Drinks

The Burger Concept is losing some of its appeal, with a concerning 11% decrease in satisfaction for Food and Drinks dropping from 66% last year to 55% this year.

Satisfaction Score

Aspect Rank

12 of 13
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The Burger Concept Dishes

Jul '23Jun '24

Denmark

The Burger Concept is struggling to meet customer expectations, with a 12% decrease in satisfaction in Dishes aspect, falling from 70% last year to 58% this year.

Satisfaction Score

58%
12pp

Aspect Rank

9 of 13
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The Burger Concept Drinks

Jul '23Jun '24

Denmark

The Burger Concept remains a consumer favourite, maintaining a consistent 72% satisfaction score in Drinks aspect for both this year and last year.

Satisfaction Score

72%

Aspect Rank

6 of 13
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The Burger Concept Place

The Burger Concept is losing its edge, with a noticeable decrease in guest satisfaction in Place aspect, down from 44% last year to 30% this year.

The Burger Concept Cleanliness and Hygiene

Jul '23Jun '24

Denmark

The Burger Concept is facing challenges in evolving its Cleanliness and Hygiene aspect, with a 7% decrease in customer satisfaction, dropping from 31% last year to 24% this year.

Satisfaction Score

24%
7pp

Aspect Rank

6 of 13
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The Burger Concept Pricing

The Burger Concept has shown an increase in Pricing, with a jump from 79% last year to an impressive 88% this year.

The Burger Concept Price

Jul '23Jun '24

Denmark

The Burger Concept continues to evolve, with a 8% increase in customer satisfaction of Price, climbing from 80% last year to 88% this year.

Satisfaction Score

88%
8pp

Aspect Rank

1 of 13
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The Burger Concept Service

The Burger Concept is facing challenges in maintaining its customer experience, with a noticeable 3% decrease in their Service aspect satisfaction score, dropping from 41% to 38% this year.

The Burger Concept Waiting Time

Jul '23Jun '24

Denmark

The Burger Concept has successfully improved guest experience, as their "Waiting Time" satisfaction score jumped from 30% last year to an 34% this year.

Satisfaction Score

34%
4pp

Aspect Rank

8 of 13
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The Burger Concept Order Processing

Jul '23Jun '24

Denmark

The Burger Concept is losing some of its appeal, with a concerning 6% decrease in satisfaction for Order Processing dropping from 26% last year to 20% this year.

Satisfaction Score

20%
6pp

Aspect Rank

5 of 13
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The Burger Concept Staff

The Burger Concept is struggling to meet customer expectations, with a 6% decrease in satisfaction in Staff aspect, falling from 45% last year to 39% this year.