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Reporting period: Jul '23Jun '24

Pico Overview

<10 Places
Restaurant

Brand Satisfaction

84%
7pp

Country Rank

Denmark
57 of 150

Category Rank

Restaurant
30 of 93

Rating Score

4.4

Sales Power

Sales Index

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Pico Brand Profile

Jul '23Jun '24

Denmark

Pico has a much lower satisfaction score for its Service compared to its other aspects. However, Pico has succeeded in its Food and Drinks aspect, with a 91% satisfaction score.

Food and Drinks
91%
2pp
Staff
78%
12pp
Place
77%
9pp
Service
62%
21pp
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Pico Satisfaction Trend

Jan '24Jun '24

Denmark

Pico's brand satisfaction has decreased compared to previous month and now stands at 70%. Use Realytics to closely monitor satisfactions score changes and assess how well any brand meets customer expectations.

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Pico Food and Drinks

Pico is struggling to meet customer expectations. Use Realytics to know why

Pico Food Quality

Jul '23Jun '24

Denmark

Pico is losing some of its appeal, with a concerning 15% decrease in satisfaction for Food Quality dropping from 79% last year to 64% this year.

Satisfaction Score

64%
15pp

Aspect Rank

29 of 93
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Pico Menu Selection

Jul '23Jun '24

Denmark

Use Realytics to know more about Picolink

Satisfaction Score

Aspect Rank

16 of 93
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Satisfaction Score

Aspect Rank

8 of 93
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Satisfaction Score

Aspect Rank

8 of 92
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Pico Place

Pico is struggling to meet customer expectations, with a 9% decrease in satisfaction in Place aspect, falling from 86% last year to 77% this year.

Satisfaction Score

Aspect Rank

61 of 93
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Pico Service

Pico is losing its edge, with a noticeable decrease in guest satisfaction in Service aspect, down from 83% last year to 62% this year.

Pico Staff

Pico is facing challenges in evolving its Staff aspect, with a 12% decrease in customer satisfaction, dropping from 90% last year to 78% this year.

Satisfaction Score

Aspect Rank

24 of 93
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