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Reporting period: Apr '23Mar '24

Hard Rock Cafe Overview

<10 Places
Restaurant

Brand Satisfaction

70%
3pp

Country Rank

Brazil
1 235 of 1 344

Category Rank

Restaurant
708 of 764

Rating Score

3.7

Sales Power

Sales Index

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Hard Rock Cafe Brand Profile

Apr '23Mar '24

Brazil

Hard Rock Cafe has a much lower satisfaction score for its Pricing compared to its other aspects. However, Hard Rock Cafe has succeeded in its Place aspect, with a 90% satisfaction score.

Place
90%
1pp
Location
78%
10pp
Food and Drinks
71%
4pp
Service
63%
4pp
Staff
62%
6pp
Pricing
29%
2pp
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Hard Rock Cafe Satisfaction Trend

Last 6 months

Brazil

Hard Rock Cafe's brand satisfaction has increased compared to previous month and now stands at 82%. Use Realytics to closely monitor satisfactions score changes and assess how well any brand meets customer expectations.

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Hard Rock Cafe Food and Drinks

Hard Rock Cafe is losing some of its appeal, with a concerning 4% decrease in satisfaction for Food and Drinks dropping from 75% last year to 71% this year.

Hard Rock Cafe Food Quality

Apr '23Mar '24

Brazil

Hard Rock Cafe is struggling to meet customer expectations, with a 4% decrease in satisfaction in Food Quality aspect, falling from 40% last year to 36% this year.

Satisfaction Score

36%
4pp

Aspect Rank

575 of 764
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Hard Rock Cafe Menu Selection

Apr '23Mar '24

Brazil

Hard Rock Cafe is losing its edge, with a noticeable decrease in guest satisfaction in Menu Selection aspect, down from 68% last year to 66% this year.

Satisfaction Score

66%
2pp

Aspect Rank

238 of 757
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Hard Rock Cafe Drinks

Apr '23Mar '24

Brazil

Hard Rock Cafe is facing challenges in evolving its Drinks aspect, with a 10% decrease in customer satisfaction, dropping from 84% last year to 74% this year.

Satisfaction Score

74%
10pp

Aspect Rank

207 of 748
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Hard Rock Cafe Dishes

Apr '23Mar '24

Brazil

Hard Rock Cafe is facing challenges in maintaining its customer experience, with a noticeable 1% decrease in their Dishes aspect satisfaction score, dropping from 62% to 61% this year.

Satisfaction Score

61%
1pp

Aspect Rank

660 of 763
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Hard Rock Cafe Location

Hard Rock Cafe is losing some of its appeal, with a concerning 10% decrease in satisfaction for Location dropping from 88% last year to 78% this year.

Satisfaction Score

Aspect Rank

300 of 680
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Hard Rock Cafe Views and Surroundings

Apr '23Mar '24

Brazil

Use Realytics to know more about Hard Rock Cafelink

Satisfaction Score

Aspect Rank

239 of 522
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Hard Rock Cafe Parking

Apr '23Mar '24

Brazil

Hard Rock Cafe is struggling to meet customer expectations, with a 7% decrease in satisfaction in Parking aspect, falling from 43% last year to 36% this year.

Satisfaction Score

36%
7pp

Aspect Rank

317 of 599
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Hard Rock Cafe Place

Hard Rock Cafe is struggling to meet customer expectations. Use Realytics to know why

Hard Rock Cafe Comfort

Apr '23Mar '24

Brazil

Hard Rock Cafe is losing its edge, with a noticeable decrease in guest satisfaction in Comfort aspect, down from 66% last year to 53% this year.

Satisfaction Score

53%
13pp

Aspect Rank

194 of 734
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Hard Rock Cafe Atmosphere and Décor

Apr '23Mar '24

Brazil

Hard Rock Cafe is struggling to meet customer expectations. Use Realytics to know whylink

Satisfaction Score

Aspect Rank

596 of 763
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Hard Rock Cafe Options for different visitors

Apr '23Mar '24

Brazil

Hard Rock Cafe is struggling to meet customer expectations. Use Realytics to know whylink

Satisfaction Score

Aspect Rank

159 of 729
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Hard Rock Cafe Dining Area

Apr '23Mar '24

Brazil

Hard Rock Cafe has shown an increase in Dining Area, with a jump from 60% last year to an impressive 67% this year.

Satisfaction Score

67%
7pp

Aspect Rank

57 of 644
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Hard Rock Cafe Cleanliness and Hygiene

Apr '23Mar '24

Brazil

Hard Rock Cafe continues to evolve, with a 15% increase in customer satisfaction of Cleanliness and Hygiene, climbing from 71% last year to 86% this year.

Satisfaction Score

86%
15pp

Aspect Rank

178 of 724
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Hard Rock Cafe Venue Congestion

Apr '23Mar '24

Brazil

Hard Rock Cafe has successfully improved guest experience, as their "Venue Congestion" satisfaction score jumped from 18% last year to an 20% this year.

Satisfaction Score

20%
2pp

Aspect Rank

16 of 618
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Hard Rock Cafe Child-Friendly Conditions

Apr '23Mar '24

Brazil

Hard Rock Cafe remains a consumer favourite, maintaining a consistent 62% satisfaction score in Child-Friendly Conditions aspect for both this year and last year.

Satisfaction Score

62%

Aspect Rank

84 of 561
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Hard Rock Cafe Pricing

Hard Rock Cafe is facing challenges in evolving its Pricing aspect, with a 2% decrease in customer satisfaction, dropping from 31% last year to 29% this year.

Hard Rock Cafe Price

Apr '23Mar '24

Brazil

Hard Rock Cafe is facing challenges in maintaining its customer experience, with a noticeable 1% decrease in their Price aspect satisfaction score, dropping from 28% to 27% this year.

Satisfaction Score

27%
1pp

Aspect Rank

725 of 763
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Hard Rock Cafe Service

Hard Rock Cafe is losing some of its appeal, with a concerning 4% decrease in satisfaction for Service dropping from 67% last year to 63% this year.

Hard Rock Cafe Dining Options

Apr '23Mar '24

Brazil

Hard Rock Cafe is struggling to meet customer expectations, with a 6% decrease in satisfaction in Dining Options aspect, falling from 81% last year to 75% this year.

Satisfaction Score

75%
6pp

Aspect Rank

277 of 763
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Hard Rock Cafe Waiting Time

Apr '23Mar '24

Brazil

Hard Rock Cafe is losing its edge, with a noticeable decrease in guest satisfaction in Waiting Time aspect, down from 44% last year to 40% this year.

Satisfaction Score

40%
4pp

Aspect Rank

275 of 754
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Hard Rock Cafe Order Processing

Apr '23Mar '24

Brazil

Hard Rock Cafe continues to improve, with a notable increase in customer satisfaction for their Order Processing aspect, rising from 29% to 42% this year.

Satisfaction Score

42%
13pp

Aspect Rank

58 of 726
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Hard Rock Cafe Staff

Hard Rock Cafe is facing challenges in evolving its Staff aspect, with a 6% decrease in customer satisfaction, dropping from 68% last year to 62% this year.

Hard Rock Cafe Staff Friendliness

Apr '23Mar '24

Brazil

Hard Rock Cafe is facing challenges in maintaining its customer experience, with a noticeable 13% decrease in their Staff Friendliness aspect satisfaction score, dropping from 76% to 63% this year.

Satisfaction Score

63%
13pp

Aspect Rank

282 of 756
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Hard Rock Cafe Staff Attentiveness

Apr '23Mar '24

Brazil

Hard Rock Cafe is losing some of its appeal, with a concerning 7% decrease in satisfaction for Staff Attentiveness dropping from 78% last year to 71% this year.

Satisfaction Score

71%
7pp

Aspect Rank

289 of 756
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Hard Rock Cafe Staff Members

Apr '23Mar '24

Brazil

Hard Rock Cafe is struggling to meet customer expectations, with a 2% decrease in satisfaction in Staff Members aspect, falling from 52% last year to 50% this year.

Satisfaction Score

50%
2pp

Aspect Rank

281 of 749
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