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Reporting period: Apr '23Mar '24

Army Overview

<10 Places
Cafe

Brand Satisfaction

71%
4pp

Country Rank

Argentina
1 498 of 1 749

Category Rank

Cafe
177 of 192

Rating Score

3.5

Sales Power

Sales Index

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Army Brand Profile

Apr '23Mar '24

Argentina

Army has a much lower satisfaction score for its Location compared to its other aspects. However, Army has succeeded in its Pricing aspect, with a 79% satisfaction score.

Pricing
79%
5pp
Staff
76%
1pp
Food and Drinks
74%
2pp
Service
71%
1pp
Place
46%
11pp
Location
0%
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Army Food and Drinks

Army is losing some of its appeal, with a concerning 2% decrease in satisfaction for Food and Drinks dropping from 76% last year to 74% this year.

Army Portion Size

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

121 of 182
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Army Food Quality

Apr '23Mar '24

Argentina

Army is struggling to meet customer expectations, with a 5% decrease in satisfaction in Food Quality aspect, falling from 37% last year to 32% this year.

Satisfaction Score

32%
5pp

Aspect Rank

97 of 192
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Army Menu Selection

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

173 of 192
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Army Dishes

Apr '23Mar '24

Argentina

Army has shown an increase in Dishes, with a jump from 65% last year to an impressive 66% this year.

Satisfaction Score

66%
1pp

Aspect Rank

161 of 192
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Army Drinks

Apr '23Mar '24

Argentina

Army continues to evolve, with a 7% increase in customer satisfaction of Drinks, climbing from 73% last year to 80% this year.

Satisfaction Score

80%
7pp

Aspect Rank

88 of 192
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Army Location

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Army Conveniently Situated

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

89 of 136
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Army Views and Surroundings

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

56 of 129
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Army Transport Accessibility

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

1 of 20
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Army Place

Army is losing its edge, with a noticeable decrease in guest satisfaction in Place aspect, down from 57% last year to 46% this year.

Army Atmosphere and Décor

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

189 of 191
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Army Cleanliness and Hygiene

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

114 of 190
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Army Restrooms

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

111 of 139
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Army Options for different visitors

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

97 of 181
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Army Child-Friendly Conditions

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

77 of 123
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Army Comfort

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

105 of 188
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Army Venue Congestion

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

120 of 157
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Army Dining Area

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

127 of 173
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Army Work and study friendly

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

83 of 96
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Army Pricing

Army is facing challenges in evolving its Pricing aspect, with a 5% decrease in customer satisfaction, dropping from 84% last year to 79% this year.

Army Price

Apr '23Mar '24

Argentina

Army is facing challenges in maintaining its customer experience, with a noticeable 5% decrease in their Price aspect satisfaction score, dropping from 83% to 78% this year.

Satisfaction Score

78%
5pp

Aspect Rank

71 of 192
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Army Promotions

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

54 of 131
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Army Service

Army has successfully improved guest experience, as their "Service" satisfaction score jumped from 70% last year to an 71% this year.

Army Billing and Payment

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

67 of 155
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Army Opening Hours

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

69 of 119
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Army Dining Options

Apr '23Mar '24

Argentina

Army continues to improve, with a notable increase in customer satisfaction for their Dining Options aspect, rising from 73% to 77% this year.

Satisfaction Score

77%
4pp

Aspect Rank

69 of 192
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Army Online Facilities

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

7 of 8
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Satisfaction Score

Aspect Rank

35 of 191
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Army Order Processing

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

117 of 191
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Army Staff

Army has demonstrated resilience in the industry, with a 1% increase in customer satisfaction for Staff rising from 75% to 76% this year.

Army Staff Competence

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

5 of 81
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Army Staff Friendliness

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

189 of 190
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Satisfaction Score

Aspect Rank

89 of 192
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Army Staff Members

Apr '23Mar '24

Argentina

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Satisfaction Score

Aspect Rank

121 of 192
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