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Reporting period: Aug '23Jul '24

Starbucks Overview

100+ Places
Cafe

Brand Satisfaction

59%
3pp

Country Rank

Singapore
2 of 3

Category Rank

Cafe
1 of 1

Rating Score

3.1

Sales Power

Sales Index

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Starbucks Brand Profile

Aug '23Jul '24

Singapore

Starbucks has a much lower satisfaction score for its Pricing compared to its other aspects. However, Starbucks has succeeded in its Location aspect, with a 89% satisfaction score.

Location
89%
3pp
Food and Drinks
64%
2pp
Place
61%
1pp
Service
55%
4pp
Staff
54%
2pp
Pricing
46%
1pp
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Starbucks Satisfaction Trend

Feb '24Jul '24

Singapore

Starbucks's brand satisfaction has increased compared to previous month and now stands at 62%. Use Realytics to closely monitor satisfactions score changes and assess how well any brand meets customer expectations.

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Starbucks Food and Drinks

Starbucks is losing some of its appeal, with a concerning 2% decrease in satisfaction for Food and Drinks dropping from 66% last year to 64% this year.

Starbucks Portion Size

Aug '23Jul '24

Singapore

Starbucks remains a consumer favourite, maintaining a consistent 67% satisfaction score in Portion Size aspect for both this year and last year.

Satisfaction Score

67%

Aspect Rank

1 of 1
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Starbucks Food Quality

Aug '23Jul '24

Singapore

Starbucks has shown an increase in Food Quality, with a jump from 29% last year to an impressive 38% this year.

Satisfaction Score

38%
9pp

Aspect Rank

1 of 1
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Starbucks Menu Selection

Aug '23Jul '24

Singapore

Starbucks continues to evolve, with a 9% increase in customer satisfaction of Menu Selection, climbing from 69% last year to 78% this year.

Satisfaction Score

78%
9pp

Aspect Rank

1 of 1
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Starbucks Dishes

Aug '23Jul '24

Singapore

Starbucks has successfully improved guest experience, as their "Dishes" satisfaction score jumped from 67% last year to an 68% this year.

Satisfaction Score

68%
1pp

Aspect Rank

1 of 1
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Starbucks Drinks

Aug '23Jul '24

Singapore

Starbucks is struggling to meet customer expectations, with a 5% decrease in satisfaction in Drinks aspect, falling from 71% last year to 66% this year.

Satisfaction Score

66%
5pp

Aspect Rank

1 of 1
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Starbucks Location

Starbucks is losing its edge, with a noticeable decrease in guest satisfaction in Location aspect, down from 92% last year to 89% this year.

Satisfaction Score

Aspect Rank

1 of 1
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Starbucks Conveniently Situated

Aug '23Jul '24

Singapore

Starbucks is struggling to meet customer expectations. Use Realytics to know whylink

Satisfaction Score

Aspect Rank

1 of 1
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Satisfaction Score

Aspect Rank

1 of 1
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Starbucks Ease to Find

Aug '23Jul '24

Singapore

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Satisfaction Score

Aspect Rank

1 of 1
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Starbucks Place

Starbucks is facing challenges in evolving its Place aspect, with a 1% decrease in customer satisfaction, dropping from 62% last year to 61% this year.

Starbucks Atmosphere and Décor

Aug '23Jul '24

Singapore

Starbucks is struggling to meet customer expectations. Use Realytics to know whylink

Satisfaction Score

Aspect Rank

1 of 1
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Starbucks Cleanliness and Hygiene

Aug '23Jul '24

Singapore

Starbucks is facing challenges in maintaining its customer experience, with a noticeable 10% decrease in their Cleanliness and Hygiene aspect satisfaction score, dropping from 59% to 49% this year.

Satisfaction Score

49%
10pp

Aspect Rank

1 of 1
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Starbucks Restrooms

Aug '23Jul '24

Singapore

Starbucks is still the go-to place for customers, as their Restrooms score remains high at 40%, consistent with last year's score.

Satisfaction Score

40%

Aspect Rank

1 of 1
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Starbucks Options for different visitors

Aug '23Jul '24

Singapore

Starbucks continues to improve, with a notable increase in customer satisfaction for their Options for different visitors aspect, rising from 82% to 85% this year.

Satisfaction Score

85%
3pp

Aspect Rank

1 of 1
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Starbucks Child-Friendly Conditions

Aug '23Jul '24

Singapore

Starbucks remains a consumer favourite, maintaining a consistent 75% satisfaction score in Child-Friendly Conditions aspect for both this year and last year.

Satisfaction Score

75%

Aspect Rank

1 of 1
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Starbucks Comfort

Aug '23Jul '24

Singapore

Starbucks is still the go-to place for customers, as their Comfort score remains high at 65%, consistent with last year's score.

Satisfaction Score

65%

Aspect Rank

1 of 1
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Starbucks Venue Congestion

Aug '23Jul '24

Singapore

Starbucks has demonstrated resilience in the industry, with a 4% increase in customer satisfaction for Venue Congestion rising from 24% to 28% this year.

Satisfaction Score

28%
4pp

Aspect Rank

1 of 1
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Starbucks Dining Area

Aug '23Jul '24

Singapore

Starbucks is losing some of its appeal, with a concerning 1% decrease in satisfaction for Dining Area dropping from 59% last year to 58% this year.

Satisfaction Score

58%
1pp

Aspect Rank

1 of 1
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Starbucks Work and study friendly

Aug '23Jul '24

Singapore

Starbucks is struggling to meet customer expectations, with a 3% decrease in satisfaction in Work and study friendly aspect, falling from 71% last year to 68% this year.

Satisfaction Score

68%
3pp

Aspect Rank

1 of 1
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Starbucks Pricing

Starbucks has shown an increase in Pricing, with a jump from 45% last year to an impressive 46% this year.

Starbucks Price

Aug '23Jul '24

Singapore

Starbucks is losing its edge, with a noticeable decrease in guest satisfaction in Price aspect, down from 36% last year to 22% this year.

Satisfaction Score

22%
14pp

Aspect Rank

1 of 1
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Starbucks Promotions

Aug '23Jul '24

Singapore

Starbucks remains a consumer favourite, maintaining a consistent 85% satisfaction score in Promotions aspect for both this year and last year.

Satisfaction Score

85%

Aspect Rank

1 of 1
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Starbucks Service

Starbucks is facing challenges in evolving its Service aspect, with a 4% decrease in customer satisfaction, dropping from 59% last year to 55% this year.

Starbucks Billing and Payment

Aug '23Jul '24

Singapore

Starbucks is still the go-to place for customers, as their Billing and Payment score remains high at 20%, consistent with last year's score.

Satisfaction Score

20%

Aspect Rank

1 of 1
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Starbucks Opening Hours

Aug '23Jul '24

Singapore

Starbucks remains a consumer favourite, maintaining a consistent 45% satisfaction score in Opening Hours aspect for both this year and last year.

Satisfaction Score

45%

Aspect Rank

1 of 1
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Starbucks Dining Options

Aug '23Jul '24

Singapore

Starbucks is facing challenges in maintaining its customer experience, with a noticeable 2% decrease in their Dining Options aspect satisfaction score, dropping from 77% to 75% this year.

Satisfaction Score

75%
2pp

Aspect Rank

1 of 1
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Starbucks Online Facilities

Aug '23Jul '24

Singapore

Starbucks is still the go-to place for customers, as their Online Facilities score remains high at 57%, consistent with last year's score.

Satisfaction Score

57%

Aspect Rank

1 of 1
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Starbucks Waiting Time

Aug '23Jul '24

Singapore

Starbucks continues to evolve, with a 5% increase in customer satisfaction of Waiting Time, climbing from 49% last year to 54% this year.

Satisfaction Score

54%
5pp

Aspect Rank

1 of 1
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Starbucks Order Processing

Aug '23Jul '24

Singapore

Starbucks is losing some of its appeal, with a concerning 7% decrease in satisfaction for Order Processing dropping from 39% last year to 32% this year.

Satisfaction Score

32%
7pp

Aspect Rank

1 of 1
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Starbucks Staff

Starbucks is struggling to meet customer expectations, with a 2% decrease in satisfaction in Staff aspect, falling from 56% last year to 54% this year.

Starbucks Staff Competence

Aug '23Jul '24

Singapore

Starbucks remains a consumer favourite, maintaining a consistent 61% satisfaction score in Staff Competence aspect for both this year and last year.

Satisfaction Score

61%

Aspect Rank

1 of 1
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Starbucks Staff Friendliness

Aug '23Jul '24

Singapore

Starbucks is losing its edge, with a noticeable decrease in guest satisfaction in Staff Friendliness aspect, down from 61% last year to 52% this year.

Satisfaction Score

52%
9pp

Aspect Rank

1 of 1
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Starbucks Staff Attentiveness

Aug '23Jul '24

Singapore

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Satisfaction Score

Aspect Rank

1 of 1
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Starbucks Staff Avaliability

Aug '23Jul '24

Singapore

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Satisfaction Score

Aspect Rank

1 of 1
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Starbucks Staff Members

Aug '23Jul '24

Singapore

Starbucks has successfully improved guest experience, as their "Staff Members" satisfaction score jumped from 42% last year to an 58% this year.

Satisfaction Score

58%
16pp

Aspect Rank

1 of 1
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