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Reporting period: Jun '23May '24

Subway Overview

10-100 Places
Fast Food Restaurant

Brand Satisfaction

67%
9pp

Country Rank

Pakistan
13 of 14

Category Rank

Fast Food Restaurant
6 of 6

Rating Score

3.2

Sales Power

Sales Index

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Subway Brand Profile

Jun '23May '24

Pakistan

Subway has a much lower satisfaction score for its Staff compared to its other aspects. However, Subway has succeeded in its Food and Drinks aspect, with a 72% satisfaction score.

Food and Drinks
72%
12pp
Service
66%
9pp
Place
62%
16pp
Staff
61%
11pp
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Subway Satisfaction Trend

Dec '23May '24

Pakistan

Subway's brand satisfaction has decreased compared to previous month and now stands at 67%. Use Realytics to closely monitor satisfactions score changes and assess how well any brand meets customer expectations.

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Subway Food and Drinks

Subway is losing some of its appeal, with a concerning 12% decrease in satisfaction for Food and Drinks dropping from 84% last year to 72% this year.

Subway Food Quality

Jun '23May '24

Pakistan

Subway is struggling to meet customer expectations, with a 22% decrease in satisfaction in Food Quality aspect, falling from 82% last year to 60% this year.

Satisfaction Score

60%
22pp

Aspect Rank

4 of 6
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Subway Dishes

Jun '23May '24

Pakistan

Subway is losing its edge, with a noticeable decrease in guest satisfaction in Dishes aspect, down from 81% last year to 66% this year.

Satisfaction Score

66%
15pp

Aspect Rank

5 of 6
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Subway Place

Subway is facing challenges in evolving its Place aspect, with a 16% decrease in customer satisfaction, dropping from 78% last year to 62% this year.

Subway Service

Subway has shown an increase in Service, with a jump from 57% last year to an impressive 66% this year.

Subway Staff

Subway is facing challenges in maintaining its customer experience, with a noticeable 11% decrease in their Staff aspect satisfaction score, dropping from 72% to 61% this year.