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Reporting period: Apr '23Mar '24

McDonald's Overview

<10 Places
Fast Food Restaurant

Brand Satisfaction

75%
8pp

Country Rank

Andorra
16 of 25

Category Rank

Fast Food Restaurant
1 of 2

Rating Score

3.6

Sales Power

Sales Index

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McDonald's Brand Profile

Apr '23Mar '24

Andorra

McDonald's has a much lower satisfaction score for its Food and Drinks compared to its other aspects. However, McDonald's has succeeded in its Place aspect, with a 84% satisfaction score.

Place
84%
11pp
Service
78%
19pp
Staff
75%
Food and Drinks
63%
6pp
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McDonald's Satisfaction Trend

Last 6 months

Andorra

McDonald's's brand satisfaction has increased compared to previous month and now stands at 80%. Use Realytics to closely monitor satisfactions score changes and assess how well any brand meets customer expectations.

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McDonald's Food and Drinks

McDonald's has shown an increase in Food and Drinks, with a jump from 57% last year to an impressive 63% this year.

McDonald's Dishes

Apr '23Mar '24

Andorra

McDonald's continues to evolve, with a 13% increase in customer satisfaction of Dishes, climbing from 54% last year to 67% this year.

Satisfaction Score

67%
13pp

Aspect Rank

1 of 2
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McDonald's Place

McDonald's has successfully improved guest experience, as their "Place" satisfaction score jumped from 73% last year to an 84% this year.

Satisfaction Score

Aspect Rank

1 of 2
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McDonald's Service

McDonald's continues to improve, with a notable increase in customer satisfaction for their Service aspect, rising from 59% to 78% this year.

McDonald's Staff

McDonald's remains a consumer favourite, maintaining a consistent 75% satisfaction score in Staff aspect for both this year and last year.

McDonald's Staff Friendliness

Apr '23Mar '24

Andorra

McDonald's is losing some of its appeal, with a concerning 13% decrease in satisfaction for Staff Friendliness dropping from 85% last year to 72% this year.

Satisfaction Score

72%
13pp

Aspect Rank

1 of 2
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